Wednesday, November 21, 2012

Black Friday Shopping

      Black Friday is the biggest shopping day of the year. Black Friday recieved its title becasue if the sales of the business is in the black they are making a profit and if they are in the red they don't make a profit. This year I will be going shopping on Black Friday. I plan on going to South Park Mall in Strongsville. The one place I want to shop at the most is Victoria Secret because they are giving out a free bag with a $65 purchase.
      The three ideas that changed last year after Black Friday are consumers crave mobility, want "couch commerce", and success centers on the customers experience. This year customers using mobility by shopping online and spending more money on their phones. Customers want "couch commerce" so they don't have to go to the stores on Black Friday and can just purchase the items online. This year many stores are compeling promotions so that people will come to the stores at midnight rather than make the purchases online. The stores need to advertise their promotions with information that is relevant to the customer. Marketers that want to survive Black Friday will strive to make a change.

Wednesday, November 7, 2012

My Business Letter

      In my IMDD class, our recent project was to write a business letter to send to local businesses. After that we had to create a letterhead with our logo for the top of the letter. The purpose of this letter is to inform local businesses about the services our class can provide for them. Then after all this was completed we had to create a prospect list with 10 businesses that we wanted to send our letters to. I hope to hear from these businesses soon!